Selasa, 24 Maret 2009

How Much SEO Do You Need To Get Top Rankings?

By Titus Hoskins
SiteProNews

Perhaps one of the biggest misconceptions, perpetuated by industry SEO experts, is that a website must follow perfect SEO strategies to get top rankings. While adhering to simple common SEO standards does help the search engines both find and index your site more quickly, it doesn't guarantee by any stretch of the imagination that following those SEO guidelines will propel your site to the top of the rankings.

If only search engine optimization was that easy!

No doubt, there are some SEO faux pas that will do harm to your site's rankings, especially in Google, the ultimate hall-monitor all puffed up and ready to pounce on any misbehaving webmaster. Things such as keyword stuffing, keyword spamming or linking out to bad neighborhoods such as link farms, pharmaceutical or gambling sites may get you blacklisted.

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But how much SEO do you need? How much search engine optimization do you need to get top rankings? Do you need a whole lot or do you need very little SEO?

Actually, after 10 years of marketing online, the answer to that question varies depending upon what you're trying to accomplish with your SEO efforts? If you're operating an online business in a very competitive (read lucrative) market, SEO will be high on your agenda as you go about annihilating your competition.

Even if you're an ordinary webmaster or website owner you're probably fussing over your rankings in the search engines. The higher the rankings you achieve for your chosen keywords; the more traffíc you will get. Good quality traffic that converts well into loyal subscribers and fans of your site.

Many webmasters and companies spend thousands of dollars each month in order to get their keywords and sites up to the top of the líst. If you're into affiliate marketing, your daily income will rise and fall almost parallel to your rankings. Now, if my earnings go up, I know automatically my rankings have gone up, usually in Google. If my earnings go down, I know my rankings have gone south. Some times even a drop or rise of one place on the first page SERPs will affect how much you earn.

Obviously, because of this fact, SEO or how well I am optimized for the search engines is extremely important to me. I am constantly building quality links and quality content for my sites. Some keyword battles you win, some battles you lose. I have been fighting some keyword battles for over 3 or 4 years now!

But how much SEO is enough? How much SEO should you do with your sites? Many webmasters make sure all their on page set-up or lay-out is done exactly to what the SEO experts say you should do. This is not a bad idea. Make sure your Title, URL, Headlines, Keyword Density... are all laid out right. These are things we can control and adjust to meet the SEO standards.

Other SEO or ranking factors are much harder to predict, many of them are simply out of our control. How other sites link to us, what they put in the anchor text, what they say about us... simply things we can't control.
Visit SiteProNews for the Best in Webmaster News, Tools and Blog Posts!

I believe the over-riding reason why your site is listed at the top of any rankings has to do with the number, the quality and the quantity of sites linking back to your page. The higher the number of related quality one-way links you have flowing back to your site, the higher it will perform in the rankings. Your anchor text is very important (underlined part of a link); it must contain your keywords or variations of it. The content on the linking page should also be related to your chosen keywords.

Get this part right and you will get high rankings.

Or at least this has been my experience - all the other ranking factors do count but this is the over-riding factor in my opinion.

Another major ranking factor lately, has been the importance Google is placing on social media links. Get your content to the first page of Digg with lots of diggs and it will rank high in Google. This is not surprising when you consider the nature of these social bookmarking sites... it really is an actual "vote" for the quality of your content. Getting Delicious bookmarks has a similar positive effect.

Another prominent factor, from my observations, is having your major keyword in your Domain Name. Use hyphens if you want but having those keywords in there, does help rather than hinder your rankings.

Now if you're wondering about how Google ranks pages or your keywords.... Google has around 200 ranking factors (with filters and penalties thrown in to make all our lives interesting) which it uses to rank your keywords/pages. This is still the best online resource that lists all of Google's ranking factors: www.vaughns-1-pagers.com/internet/google-ranking-factors.htm

Now the question still remains, how much SEO do you need? How much time should you spend at optimizing, building links, worrying your head off over the latest Google Itch?
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The answer always comes back to quality content. Create a site that has quality content and the SEO will take care of itself. People will link to your site, you will get bookmarks in all the social media sites, Google will find your content and rank it. Your SEO will grow naturally as your site grows. Keep building more pages, keep targeting more and more related keywords in your niche or subject area and you will get higher rankings.

Now, of course, some webmasters are a little more aggressive in how quickly they want their rankings to rise to the top of the search engines. Here's something you can do if you want to go into the SEO battle full-force.

1. Download SEOquake and place this free SEO toolbar plug-in on your Firefox (or I.E.) browser.

2. Go to Google and type in the keyword or keyword phrase you're targeting with your site or content.

3. Select the number one ranking and observe how many pages it has indexed, PageRank, how many backlinks it has, age of the site... and so on.

4. Then use the page info button and study all the on-page factors this site has and notice what it's doing with its page and keyword density lay-out.

5. Check all the backlinks this site has in the different search engines. Copy or try to get the same backlinks for your site that your competitor has acquired. Then get more backlinks and/or higher quality backlinks than your competitor.

6. Watch your rankings rise...

Just a few more words of wisdom and we're done. Some battles will be too tough to fight, the competition will be so stiff you just can't compete. Other battles will take a long time; months, even years before you rise to the top. Your best bet is to choose long-tail (multi-worded) keywords that have little or no competition. You can rise to the top within days, even hours. The sweet thing is this: long-tail keywords are often the most lucrative and bring in the most sales. For in the final analysis, you just don't want SEO, you want smart SEO. And you will quickly learn, most times you can often out-smart your competition, even if you can't out-rank them.

About The Author
These 10 SEO Tactics Bring Me Over 2000 Visitors Daily: SEO Tips To learn more Internet Marketing Tactics try: Marketing Tools Copyright © 2009 Titus Hoskins. This article may be freely distributed if this resource box stays attached.

The Magic Google ranking machine

Category General, Google |
a.k.a - Do your ears hang low

I received and email this morning that is just too good to pass up – pass up talking about that is. I don’t know about you, but I am forever getting emails offering to ‘rank my site in Google’; which is funny because they come in on my SEO Blog and SEO Company email addresses, ( instant DUH Magazine subscription there) … One has to imagine they are blind spamming since who in their right minds would try and sell ME search optimization services, right?

But for the sake of ensuring that you, my fine readers, are educated… I figured we’d have a look. Here’s the email;
“Is your Site Optimized with the Google latest methodology called LSI to Rank High???

Does your Site Rank Low??? Do you have less traffic on your site???

An end to all these question. We provide a complete solution for your Online Business need.

We bring Traffic to Your Site and rank You Top with our LSI based Google’s Algorithm at affordable rates

Our Steps and the Activities to Rank You Smart

Keywords Research - Competition Analysis - LSI Check - Optimized Content Creation - Keywords Optimization - Back Link Creation/Link Building - Submission to Search Engines and Directories - Submission to Article Directories

Please reply for the best quote for your website link and we will guarantee to Rank You 1st to 10th position in Google ranking.”

Beyond the horrid grammar and sales copy, the thing that jumped out madly at me was the bit about “Google latest methodology called LSI”. My friends, if you EVER get emails from SEOs using this little catch phrase… you know you’re in the wrong place. Actually if you’re considering hiring an SEO, ask them about LSI…. If they in any way infer that it is part of the Google process…. BAM… file them away.

You see, this is what I call the LSI Bandwagon effect (read that post for more). While search engine obviously use semantic technologies, there is no evidence Google is using that one and SEOs that state otherwise are doing nothing more than mythology regurgitation.

For more - Dr. E. Garcia - SVD and LSI Tutorial 5: LSI Keyword Research and Co-Occurrence Theory - SEO’s and their exhaustive search myths
Submit this!!

Another golden turd that I hate seeing offered by any search optimizer service “Submission to Search Engines and Directories” – while I am still mildly partial to using directory submissions, (quality over quantity, right?) the whole submit to search engines is bad ju ju.

Sure, it’s great for noob webmasters when they first come on the scene, but considering that indexation is greatly reliant on links, the link building portion of the program will naturally take care of this. While it cannot hurt to submit to search engines, it will not ensure any meaningful rankings.. so professional SEOs should not be offering this service.

All of this made me think of a tune…

(Sung to; Do your ears hang low…you know “Do your ears hang low? Do they wobble to and fro? Can you tie them in a knot? Can you tie them in a bow?”)

Oh Does your Site Rank Low??? Got no traffic on your site???
Do you want it right now? We can get it over-night….

We can make the magic happen with our latest Google weapon
Oh does your site… does your site…rank…low
Look before you leap

And so my friends please do be careful out there. What if they had a slick presentation, more polished and refined? How would one know? You ultimately need to learn the essentials of SEO to even hire one. Back in the 80’s there were far more complaints about home renovators than there is today. Why is that? In no small measure the explosion of home renovation television shows and home videos quickly delivered a higher level of education to home owners than ever before.

This is turn help to weed out the less than reputable contractors as they had a hard time even finding work.

In this way, business owners need to learn at least the fundamentals of SEO before trying to hire one. While there are many articles out there on what to ask and how to go about hiring an SEO, knowledge building is perhaps the best place to start.

Until next time… play safe….

How To Use The Q.S.E. Process To Create And Sell High Priced Programs

by Glenn Dietzel

How would you like to be able to increase each and every sale by a factor of 10 times to 100 times? As a leader in the field of creating high end programs, an important key is to strategically position yourself among your ideal clients as their only option.

The Q.S.E. Process is an important method to ensure that you are drawing your ideal clients to you. First know, that there are only two ways to compete in the market place: price or value. A friend and client of mine found out the hard way that not competing on price requires some strategic thinking.

Thom who is a personal trainer found it difficult to book clients in the new gym he was training at. He would go around and help potential clients, showing them how to use the equipment properly. In his free time he spent time educating them on a program they should be following after chatting with them on their goals.

Potential clients were very excited to be receiving this attention, especially for free, and were very interested in working with Thom as their trainer. Thom would have his appointment book on him, and would open it up to a blank calendar and tell his clients to choose a time that would be ideal for them. What Thom found is that the excitement that clients had to work with him quickly faded and they began to 'hum and ha' when it came to making a commitment. Those who did sign up seldom showed up for their appointments to train with Thom.

Thom wondered why. He had the most personal training education in his gym and work-out enthusiasts were excited about working with him after talking with him for a few minutes and realizing his vast amount of knowledge. However, as soon as he opened his training book their excitement turned to hesitation.

Within some strategic thinking, Thom was able to fill his calendar full within 30 days. What he did is follow the Q.S.E. Process.

First of all, he quickly filled his calendar to provide only a few times that he would be available in the coming week. This appearance of a full calendar NOW had potential clients clamoring for his time and honoring their commitments to showing up. Soon he was not only the busiest trainer in his city, but he began to win awards for bringing in the most business to his gym.

Here is what you need to know about translating the 'full work out' appointment book principle into your business. Follow the Q.S.E. Process. It will work for you no matter what, whether you are a struggling entrepreneur or a new entrepreneur. If your desire is to create and sell the most expensive programs in your niche, here is what you must know right now:

You must set up a qualification (Q) process. We are conditioned that anything worth having or accomplishing is intertwined with an application process. Position your value in light of a qualification process that showcases to potential clients that they are selected to work with you. They should see having access to you as a privilege. In this way, you can eliminate all the potential clients who want you to compete on price.

By the way, an interesting fact that I have seen coming from over 1,800 video case studies, is this: the biggest successes with clients have come with those who have invested the most. Why is this? Subconsciously there is a greater buy-in when someone makes a significant investment. It is interesting to note too that most people who want to invest in your highest end programs will consider you not good enough if you are too cheap. They will think that you really do NOT bring good value to the market place if there is not a significant investment?

Secondly, you must be seen as the standard (S) of your market place. In every discipline today there exists a set of standards that allow for people to speak and communicate properly. For example, when you fill up your car you expect that a gallon of gasoline is the same as a gallon of gasoline in every other state or country. All fields have standards including the fields of Mathematics, Science and Medicine for example. In each of these disciplines a set of standards exist or that discipline cannot exist.

As someone interested in creating and selling high priced programs, there is a strategic way of creating this standardization. This begins with your ability to control the conversation that your would-be clients are having. You must become the person that influences their silent Q&A Session. How do you do this?

This begins by knowing the critical questions that your target market should be asking in order to solve their problems properly. These are not the questions that they think they should be asking, but the ones that they should be asking. The key to being the standard, and to increase your value instantly, is have the fortitude of character to tell your potential clients that before they go with anyone in your industry, here are the critical questions that they should be asking of them. By appearing objective, you in effect position yourself as the standard of your niche market.

By using the Socratic Method of questioning, you provide your target market powerful 'Ah Ha' moments. When you are able to begin to influence how clients should be seeing their problems you position yourself strategically as the standard of you industry. Would-be clients will think, "If I have already been educated more profoundly than I have ever been before by merely the questions that I should be asking "imagine what this person is able to do for me!"

Finally, you must be the source of education (E) for your target market. What does this look like? Here are three guidelines. First, you must position your company to out- educate your competitors. This begins by controlling the conversation that they should be having as I have just stated. Your education should involve 'moving the free line' so that you can showcase in case study format what you do to solve problems.

Secondly, case studies provide you powerful leverage in building the correct context for delivering your content. It is one thing to teach content. It is quite another to do it in the context of real people who represent your ideal clients.

Thirdly, the most powerful way to educate your target market is to customize your education. As there is currently not another system that I know about that does this, I recommend the use of the Expert Positioner Software to ensure a perfect market-to-message match. Think of the power of delivering education that is perfectly fitted to the problems of your target market.


Filter your content through the Q.S.E. Process in creating and selling your business backend and quickly position what you do away from price and towards value. The quickest way to begin the process is to invert your business funnel to position your highest end programs to those clients are filtered through the Q.S.E. Process.

Do this properly and watch each sale increase by a factor of at least 10X to 100X.


Glenn Dietzel is the CEO of Awakened, LLC.
Is Your Information Worth $10,000?
Take This 3 Minute Quiz And Find Out...
http://SellHighPricedPrograms.com/quiz

Calculating the Costs and Benefits of Pay Per Click Campaign

by Jeremy Gislason

Is a Pay Per Click Campaign In Your Future?

Pay Per Click

You have no doubt noticed the abundance of PPC ads when you're online. And when you perform a search on most search engines, there are tons of links at the top or side of the results list that are different from the rest.

What differentiates these ads from each other? What costs more? What offers the best results? The answers are in the testing of your particular ad. Nothing more, nothing less. Don't let anyone else fool you.

You bid to have your site link displayed on the results page for that particular keyword search. Depending on the search engine you use, either the highest bid or the best performing link will be displayed first on the page.

You pay the amount of your bid every time someone is directed to your website by clicking on the advertised link. It doesn't get any more straightforward than that.

The cost of Pay per Click advertising

Depending on the search engine you use, you may have an initial deposit when you open your Pay per Click account of around $50, and a minimum monthly spend of around $20. Your bid amounts will depend on your chosen keywords.

The bidding system means that the more popular keywords will end up being very expensive. Keep a careful record of what you are spending on PPC advertising as the costs can quickly mount up and you can end up paying more than you are making.

The following simple calculation will help you decide what you can afford to pay for Pay per Click advertising.

PPC Revenue
------------------- = Revenue
PPC Visitors

To get the most out of Pay per Click advertising, bid on as many keyword phrases as you want to afford. Consider less popular keywords that are more targeted to your potential members, and which will command a lower price per click-through.

Monitor and analyze your Pay per Click results carefully. Look both at which keywords are getting you visitors and which of these visitors are actually signing up to your membership site, or buying a product from you. Focus on the keywords that are getting you the most sales rather than the most visitors.

If you are using PPC advertising extensively it may be worth using a bid management system, or even employing a bid management company to manage your advertising campaign. This will ensure you are not spending more than you are making, and will help you to focus on the keywords that are generating valuable, targeted traffic to your site.

Researching Your Keywords

Do this correctly and you'll be able to drive hoards of very targeted visitors to your sites instantly.

Here's a method you could use to discover the ads that are working and where to put your ads.

Type in one of your best keywords into Google.com search and look at both the natural results that come up as well as the paid results that appear.

Visit the top 10 - 20 sites that come up in the natural results and see if they also have google ads on them. If so - you should copy and paste those urls in a notepad or doc for your natural search research, I'll explain why shortly. Only write down the urls that also have google ads on them.

Then take a look at the top and right side paid results and either take a screen shot or just copy and paste the ads into a notepad. This will be your paid ad research notes.

Do the above for as many keywords are you want to use yourself for your ppc campaigns.

Now, come back the next day and do the same process on the same keywords. Do this daily or maybe every couple of days if you like over a period of several weeks.

What are you looking for? You are looking for consistencies.

First of all, keep your eye on the natural search results if those same top 10-20 website urls keep appearing everytime in the same order or if they are changing. Reason is sometimes a site can get ranked #1 or #2 for a keyword right away but then dropped down after a few days or weeks.

What you want to find are the sites that have good page rank and are consistent with natural search results for your keywords. Now what you want to do is go into your Google Adwords account and set up a campaign - simple yes? But here's the key, instead of just setting up a campaign in niche market categories you are going to set up campaigns where you control the exact url your ad will be shown on.

Following me where this is going? Remember that list of natural search result that also display Google ads you have? Now is the time to use it. You simply use the Google Adword options to set up specific urls for your ad. Not just the domain but the exact url which could be an inner page with content directly related to your keyword.

Now your ads will only be shown on highly targeted content pages that you control. Meaning you now have highly targeted ads set up and if they are on very popular sites such as say CNN, Entrepreneur.com, or the New York Times etc you could instantly send hundreds or even thousands of visitors to your sites.

Now, part 2, back to those paid ad research results you have jotted down in your notepad. Again, you are looking for consistent ads which keep appearing all the time for your keywords. Most likely those ads are profitable (unless the owner just likes losing money or something) so you could model your own ads after those that seem to be working well.

Just change the niche words around and more than likely you can use very similar phrases in your ads. By doing this you are setting your ads up for potentially higher click thrus.

Doing this along with the targeted ad campaigns and you can be sure to expect some heavy traffic to your sites.


Side note: While the description text you use for general SEO is designed to get as much traffic to your site as possible, your description text for PPC advertising has a different purpose. Because you are paying for each visitor, you want to make sure that only people who are likely to join your membership site actually click on the link. Your description will make it very clear what your site is about to attract the visitors that are most likely to generate revenue for you.

Make sure you test, track, and reevaluate. One campaign may not generate the results that you like, but another may. Keep track of not only the clicks that you receive but the actual purchases from those clicks, that is where the real power is.


Jeremy Gislason is a leading expert on membership sites, marketing and online business. Do you want to market and sell all of your products faster? Free how to business and marketing courses at: www.MembershipMillionaire.com

Senin, 23 Maret 2009

lawn mower maintenance

by lawn mower maintenance


Lawn Mower Maintenance Get All The Facts About Lawn Mower Maintenance

Gardens nowadays have a deep meaning in the reality of individuals. Besides expressing social condition, by bringing beauty and interest to houses, they serve as sanctuaries of harmony, reflection, tranquility, recreation and union to life. The essences of a lively, healthy and harmonious garden reflect on the homeowners' conduct, energy and wellness.

primary tool to take good care of your garden is a lawn mower, and the attention you provide to it can either assist your job or turn it into a complete catastrophe. There are several sorts of lawn mowers, and some of the tending these require depends on the kind you select. Nevertheless, there are general lawn mower maintenance tips that concern any kind of lawn mower.

Whatever kind you select or are counseled to buy, lawn mower maintenance is a must to preserve it in good shape and make it effective for keeping your garden robust and splendid. Besides requiring to be tuned up to start on one pull, it has to be set to "relate" to the lawn.

Lawn mower maintenance should occur prior to, during and after utilizing the tool.

Prior to utilizing, make a visual checkout to seek for loose parts which require tightening, rusted areas that require sanding, priming and coating or/ and old or loose conductors necessitating replacing or fitting.

Assure, also, that you clean the spark plugs every season. When these appear worn, don't clean them; replace them instead. Change or clean the air filter, whatever is needed for your lawn mower. You need to find out whether your lawn mower uses a paper or a foam air filter and proceed in accordance.

Lawn mower maintenance is crucial for a growing lawn. Lawn mower blades have to be sharp as part of a regular maintenance routine, as cutting the lawn with straight cuts by sharp blades ensures its flourishing maturation. Dull blades rip the lawn instead of cutting it straight, making grass sensible to illness. Once you mow the lawn, you are basically producing lesions that can get illness.

Lawn mower maintenance while on mowing time requires washing the mower's deck around two times to enhance the device's execution and minimize the scattering of illness.

After mowing season is over, the next phase on lawn mower maintenance begins. Assure you drain the fuel tank by keeping the mower running until the fuel is gone. Keep the tank empty until the following mowing time, or, the worn fuel which has stayed in the lawn mower for so long will cause moisture and become thick, creating sediments in the fuel lines and carburetor, killing the motor. Also, assure you dispose of the aged oil from the tank and replace with clean oil.

If you care for an interest, you search for perfection. A planned and rigorous lawn mower maintenance routine will ensure you savor your passion and the rewards completely.

About the Author

lawn mower maintenance

www.highclassproperties.net

lawnmowermaintenance09@gmail.com

make-money-with-jaxmoneymakers

by Kristopher Buckner

Do You Think Making Money Online Is Possible???

Making bucks online may sound like a fantasy... but in the back of our minds we KNOW money is just getting THROWN at people with the right businesses online.

Like a lot of stuff it takes a little time and effort to set things up and continue down the Path To Riches.

You can get going down this path Solo, or you can walk it with a little Guidance, OR... You Can Have Somebody Show You THE RIGHT WAY TO DO IT!

I personally like the latter.

Here's my summary so far:

1. I didn't want a J.O.B..
2. I didn't want to wake up to an bothersome alarm clock anymore.
3. I didn't want a supervisor yelling at me.
4. I didn't want to have uneasiness about expenses or bills.
5. I didn't want to be cemented in traffic to and from work.


SOUND FAMILIAR??

Now that all the negativity was out of the way... what was it that I REALLY wanted??

1. I wanted to work from home or everywhere else I chose.
2. I only wanted to work a couple hours a day, if that.
3. I wanted something that was child's play to do/learn.
4. I wanted something that was going to be automated, making me bucks while I slept.
5. I wanted to start securing this bucks right away.


TIME FOR MY RESEARCH!!

After countless weeks of groundwork (internet, book stores, libraries, people on the street who looked rich, etc.) I came by something that looked like it could help me out. I knew it couldn't hurt, so I figured I'd sign up...

The Rest Is History... (At least the being "just-over-broke", waking up to annoying alarm clocks and having a boss tell me when it was okay to use the bathroom!)

The NEW History I'm Writing Is A Lot Like I've Always Dreamt!

I I took action and joined this Elite Club and was taken-by-the-hand through all the necessary steps in order to start making money in less than 2 days! I'd like to think I'm a genius and a quick learner, but the truth of the matter is this guy can probably teach a monkey to make money on the internet.

This Mentor is UNBELIEVABLE!!! He gives you EXACTLY what you need to be a success and start making bucks online Right Now!

This is not one of those so-called "gurus" who tell you stuff you could have looked up on Google, he keeps giving you TRIED-and-TRUE methods throughout your training as a member.

Making bucks on the internet may sound like it's difficult, but once you know what to do and how to do it... It's a breeze! Seriously.

Do NOT hesitate, watch the FREE Videos now to start your learning.

ACTION is required, so don't delay. This will provide you the building blocks to create the strong foundation you will need to be a Success.

You can only gain if you visit and check the FREE Videos out... http://www.JaxMoneyMakers.com

Have Fun & Go Make Some Money!

About the Author

Kristopher Buckner writes regularly about business related topics. I hope you enjoy this article.

Senin, 16 Maret 2009

PDFConverterDownload

by Sam Abbott

Adobe PDF Creator



Create Professional Adobe® Compatible PDF Documents

Adobe PDF Creator is a cost effective solution over the dominant PDF product, Adobe Acrobat® 8. Adobe PDF Creator allows you to create PDF files from documents, spreadsheets, presentations, emails, websites, and for all intents and purposes any data that can be printed. Adobe PDF Creator is a virtual printer so it's conventionally integrated and all set for adoption in all of your main Windows® programs. This includes any of your Business applications, Multimedia applications, Web applications, Presentation applications and the checklist goes on and on. If you can print it, you can flip it into a PDF document.

Combine Multiple Files Into Adobe® Compatible PDF Documents

Adobe PDF Creator will even okay you to couple multiple files into one cinch to receive PDF document. You can combine your PowerPoint sales presentation with your sales spreadsheet into one central PDF document in a snap. You can combine any number of files of diverse file type into one powerhouse PDF document. You can combine your multimedia documents with your sales brochure or combine website pages with excel spreadsheets. The prospects are endless when using Adobe PDF Creator for your PDF development needs.

Secure Your Adobe® Compatible PDF Documents

Adobe PDF Creator has many bells and whistles that provide you total control when it comes to preserving your PDF documents. Adobe PDF Creator includes well-established 128bit encryption and will allow you to password preserve your PDF documents. You can even set a password for more exceptional features like modifying user permissions and passwords. With Adobe PDF Creator you can forbid Printing of the document, shut out Copying of Text and Images, prohibit Modifications to the document and censor Modifications to comments. You can even set your PDF document to allow or disallow the following features: Low Res Printing, Screen Readers, Filling in form and Changes to the Assembly. With Adobe PDF Creator you are in ultimate control of your PDF document.

Click Here For Your Adobe PDF Creator

About the Author

Sam Abbott writes regularly about business related topics. I hope you enjoy this article.

Recruit Top Producers with SPQ Gold

by Richard Bonn

When you set out to hire the right candidates for your company, you would have noticed from your past experience that image projected by the resumes of prospective candidates can be far from the actual capabilities of the candidate. What people say in the interviews often do not give us the 100% right picture about the candidates. In this situation, we end up hiring our sales force and other team members on trial and basis. Such an approach can lead to a tremendous loss to the company. It will also waste a lot of time, energy and resources in getting the right team in place.

It has always been a major problem for the recruiters to recruit top producers. Even those whom we think will be an excellent fit seem to prove our assessment wrong. The entire corporate world is going through a specific experience that we have not faced in the past. If we need to keep ourselves afloat during these difficult situations, we need to have the right tools to recruit top producers without wasting time.

SPQ Gold comes as a miracle tool that help recruiters recruit top producers more confidently. We do not have to run the show on trial and error basis. When it comes to recruiting the top producers, it is not enough to be fast, but the solution that we use to select the right team should be accurate and reliable with the results. If it is not reliable, then it would not have changed the situation in any way. We would have moved from one level of uncertainty to the other level. SPQ Gold on the other hand is a brilliant solution that works every time and outcome is accurate.

SPQ Gold Recruit Top Producers testing allows online personality testing and pre-employment testing tools. This is the only psychometric tool so far that is capable of assessing the sales call reluctance of your sales team. When you use this tool you can hire top producers in a highly cost-effective way without having to run expensive assessment tests.

You will be able to assess your employees skill levels as well as their behavior pattern especially during times of stressful situations. By running SPQ Gold assessments, you can easily find the candidates that will match your companys requirements and those that would not. The second aspect is to retain the hired top producers. SPQ Gold provides you with best solutions that will help you identify top producers and thereby helping you take necessary decisions to retain them with your organization for a longer time without losing them.

Recruit top producers assessments can be taken online and you will be able to get accurate employee evaluation reports. SPQ Gold assessment tools also include personality tests and aptitude testing. Therefore, it is one of the most comprehensive recruitment solution for companies that are interested in hiring the top producers.

SPQ Gold and Sales Call Reluctance are registered trademarks of Behavioral Sciences Research Press.

For more information on SPQ Gold assessment, please visit http://www.recruittopproducers.com

About the Author

Richard Bonn is the owner of Awesome Web Marketing. For more information on Richard please visit http://www.recruittopproducers.com

Three Hiring Mistakes Managers Make

by Ira Wolfe

Copyright (c) 2009 Success Performance Solutions

There are plenty of good people looking for work. What turns these good workers into great employees?

Motivation. All a manager needs to do then is uncover what motivates their employees. For the sake of simplicity, let's say motivation is a collection of learned attitudes and beliefs that energizes your behaviors, defines your values, and shapes your personality.

Mismatching employees to the wrong jobs places managers and employees at opposite ends of a motivational tug of war. These mismatches just sap the life out of the workforce and the soul out of the culture. What are the most common motivational mismatches and hiring mistakes that managers make?

Mismatch of behavioral style. Behavioral styles predict no more and no less than how an individual will perform in the workplace. It doesn't predict success or competence but the way people will respond to (or ignore) problems, people, pace of the environment and procedures. Mismatches between job and personal styles and inter-personal styles don't necessarily guarantee failure but do ensure that stress and conflict will eventually show its ugly and costly face. How an individual learns to adapt and a manager learns to respond ultimately determines if harnessing the energy of behavioral style will boom or doom performance.

Mismatch of values. While people can learn to adapt behavioral styles, adjusting personal values, or motivators, is not so easy. In fact, people generally don't change what's most important in their lives without some life-altering event like the death of a loved one, a personal tragedy, starting a family, divorce and so on. When values collide, some people will adjust their behaviors to reduce conflict between other people or the job. But with time, the tension between different values wins out. Workers then decide to leave the job or fight for their cause. In either case, the cost to the employer (and many times the health of the employee) is enormous. Selecting individuals who are motivated by the job and/or company culture is just one way to make sure employees expend their energy on productivity not conflict.

Mismatch of personality. At the core of every human being are key personality traits that determine how people respond to competition, initiative, conflict, flexibility, traditions and organizational policy, large groups of people, mental toughness, curiosity and more. Research shows that these traits predispose many workers toward a "natural" competence in areas such as drive for results, follow-through, detail-orientation, planning and organizing, interpersonal skills and stress management. Mismatches between a proven "best-fit" profile for the job and the individual in the job leads to significantly higher incidences of turnover, poor performance and stress.

What's a manager to do? The answer is quite simple. Understanding what motivates an employee can take hours if not days of observation and interviews. Even then the results might be unpredictable and suspect. Behavioral and personality assessments, on the other hand, take just a few minutes for a candidate or employee to complete. Once in the hands of a manager, these reports can help take the guesswork out of engaging and motivating employees.

Three types of assessment are particularly effective at predicting employee engagement and motivation:

1. A behavioral style assessment such as CriteriaOne DISC identifies the behavioral styles that energize (and de-energize) individual employees.

2. A values assessments like Business Values and Motivators can identify the six core values that motivate employees.

3. A five-factor personality test such as Prevue or ASSESS can predict innate talent and job fit when compared to top-performer job profile. A good job fit is not only a good predictor of high performance but sustainable job satisfaction.

About the Author

As president of Success Performance Solutions(http://www.super-solutions.com), Ira S Wolfe has led his workforce consulting firm to national prominence, helping organizations find and hire the right employees and identify high-potential leaders. He is an expert on hiring, workforce trends, managing the generations, and the author of several books including Perfect Labor Storm 2.0: Workforce Trends That Will Change The Way You Do Business.

Jumat, 06 Maret 2009

How to Send a Fax Online Without all the Bother and Trouble

by Burton Kane

For people who are searching for a web site which gives efficient Internet faxing services, it is optimal that they should try out the products and offerings of GoFaxer. With the aim of helping both single people and business establishments improve their work flow and keep up dependable lines of communication, this site provides exceptional online services which could surely assist both single people and business establishments enhance their performance. In addition, this site makes available interesting offers which families and individuals who are not in a business but also desire trustworthy faxing services can make use of.

Products


GoFaxer is extreamly proud to offer 3 kinds of plans to customers, namely the Home Plan, the Pro Plan and the Max Plan. To service their clients capably, this site provides a 30-day trial of the send fax online plans which they want to avail. Customers who want to try the Home Plan should understand that it is inclusive of storage space of one Gbyte, consumption of 400 pages a month, at $0.05 a page, which boils down to the price of this reliable send fax online service every month is $9.95.

However for corporations and commercial customers which are interested in the Pro Plan, this plan ha storage space of 5 Gbyte, atotal of 1,200 pages, and it costs $24.95 a month.

Lastly, the Max Plan includes storage space of 1 GB, a consumption of five hundred pages, with a monthly bill of $12.95 billed to the local phone bill of consumers.

Benefits


The Internet faxing services provided by this site are extremely reliable and beneficial to consumers. One of the advantages of the plans it promotes is convenience as consumers can get several faxes at one time. Also, the plans are extremely cost-efficient as the service does not consume actual paper to send and receive a fax and there are no set up fees for the plans. Lastly, the service is extremely trustworthy as the service can send numerous faxes online in just a couple seconds.

How the Faxing Service Works


To avail of this service, customers should sign up for their own account on the online home of GoFaxer. After registering, you will get your own personal fax number which is used any time sending fax messages. To send fax messages, consumers should log in on the site of the company and indicate the number which they want to send the fax.

After indicating the number, consumers can attach the papers and use a cover page for the faxes which they desire to send. As soon as the cover page is finished, they just press the send fax online button to send their pages. With the reliability and efficiency of online faxing services, clients have nothing to fret about when they need to send a fax online to their clients, friends, and families.

About the Author

Burton Kane is a home business owner and is a big supporter of send fax online services.

Avoiding some of the common mistakes made by new work at home professionals

by Michael Starks

You went into business for yourself to experience the freedom and independence of being your own boss. Don't be afraid to use that independence to your advantage. Let your intuition work for you. If a deal makes you uncomfortable, even if you're not sure why, chances are you don't need that job. Find another one that you can feel good about.

Don't hide the fact that your business is new and you are the only employee. Some people think it sounds better if they refer to themselves as "we." This is just not necessary, and many clients will appreciate the fact that the buck stops with you. Being too formal is another way to turn off potential clients. Be yourself and let your company be identified by your own unique personality and spirit. Your work will be much more enjoyable if you attract customers who like the real you. Sometimes a friendly email using your contact's first name says "I want to establish a good relationship with you" better than "Dear Mr. President:"

While you're establishing your business, charge prices that reflect your level of expertise. Trying to earn top dollar before you have established a track record can cause you to struggle even harder. Don't forget to periodically evaluate your operations and upgrade or outsource your processes where there is a need to be more cost effective.

Establish solid business relationships; a written contract is secondary to a good alliance, and should be thought of only as a guide to the relationship. If you have good rapport with your client, verbal revisions to the agreement are sufficient in most circumstances. Don't make the mistake of viewing contracts as tools of enforcement. If someone reneges on a contract, chances are you won't have the time or money to seek legal recourse. It's your connection to your client that will ultimately fortify the relationship, not the paper it's written on.

You will run into clients, with whom you probably should not do business, so don't feel you have to sell your services to everyone. Be picky about whom you work with. If they don't have a solid idea about what they want from you, they will probably end up wasting time that you could invest in focusing on a better client. Networking is often beneficial, but learn to separate good networking from that which just wastes your time.

Always strive for the right balance between making money and providing value to your customers. Stay focused on value creation and be sure your clients are receiving the kind of service that will garner recommendations. If you're in business only to make money, you will eventually find your work unsatisfying.

Anyone who has the fortitude to start their own business likely had some great business ideas to begin with. Trust your vision and choose your own path. It's probably the one that will make you the most successful.

To your success,

Starks E Services

About the Author

Michael Starks is a Internet Network Marketing & Personal Development coach, that's here to assist small &/or home based business owners by teaching them how to properly market themselves utilizing Web 2.0 techniques. The goal is to help you stretch, further than you already are to achieve the goals & dreams to came to Network Marketing for.

How to make a strong start as your own boss

by Michael Starks

You probably already have ideas about how to market your new business. Offering an introductory price can help bring in those first few jobs to get you going. You can add a coupon to your print advertising, or give your family and friends gift certificates that they can pass on to their acquaintances. You can't offer your services at a discount for very long without your bottom line suffering, so remember not to overdo it.

Start with a limited amount of advertising until you get a feel for how much business you can handle. You'll want to establish that your business can make a profit before you overextend yourself, and to develop a quality product that you can confidently boast about.

Buy your equipment, office furniture, and other accessories such as business cards and letterhead, as you can afford them. Don't go into debt in order to have all the latest doo-dads right from the beginning. What you need may change several times along the way, so buy only what's important to get started, and instead let your excitement and passion about what you're doing be the key to a successful beginning.

You may need to take some jobs you don't relish working on, but if it means compromising your principles or working for a client you don't respect, let that job go and look for one that will further your career. Don't waste your time working on something that you won't be proud to list among your accomplishments.

When you're ready to grow, start by hiring someone to do the tasks that don't require your particular expertise. Hire one person at a time. It will be easier to manage hiring setbacks if you find a good associate who will stick with you for the long term before hiring the next person.

Establish policies regarding your deliverables and payment terms, and provide them in writing when you accept an assignment. When a client knows up front what your business practices are, there will be less opportunity for disagreements. It is quite acceptable to request a down payment or instalments when specific milestones are reached. This will help avoid the heartbreak of having a client refuse to pay you after you have completed an entire project.

In turn, you should provide regular status reports and professional-looking invoices, and do your utmost to meet deadlines. If you know you will miss a deadline, let your client know as soon as possible, and offer a concession. They don't have to know about every little thing that goes wrong, but be open about problems or mistakes they need to know about, and tell them promptly so they have an opportunity to make necessary adjustments. They will appreciate your honesty. If they find out later that you lied about something, you will not get their business again. Treat your clients well and they will hire you again and recommend you to others.

To your success,

Starks E Services

About the Author

Michael Starks is a Internet Network Marketing & Personal Development coach, that's here to assist small &/or home based business owners by teaching them how to properly market themselves utilizing Web 2.0 techniques. The goal is to help you stretch, further than you already are to achieve the goals & dreams to came to Network Marketing for.